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Email + Social: Better Together

August 29th, 2011 by Eric Taylor

Combine your social media and email marketing efforts for increased exposure and reach! With the emergence of social media, many hailed the new marketing channel and stated that email marketing was past its prime.

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Social Media Value for Vacation Rental Managers

April 26th, 2011 by Josh Lewis

We were recently contacted by Steve Bjerklie, a writer working on an article for the VRMA Review with regard to the value of social media for vacation rental management agencies. He asked that we submit our thoughts in response to his questions below, and we thought we'd share them with you. Read it over and then let us know your thoughts in the comments!

1) What can be the impact of Facebook for vacation rental management agencies (VRMs)?

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Looking To Grow Your Social Presence? Give It Away Now

January 26th, 2011 by Sean Kelly

"I realize I don't want to be a miser ..."   - Give It Away, Red Hot Chili Peppers

Looking to expand your Facebook fan base, increase engagement and drive traffic to your website? Give it away.

Contests and giveaways have been a staple in marketing, online and offline, since the beginning of time — increasing engagement, traffic and general brand awareness. Everyone likes free stuff and many are willing to take a look at a brand or product they otherwise wouldn't for a chance at those freebies.

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Email Evolving

November 24th, 2010 by Blue Tent Marketing

The growing popularity of Groupon, Living Social and other daily deals has proven that email is still an effective marketing channel and isn’t going anywhere. The group-buying concept of Groupon is simple. After a certain number of people sign up for the deal, it gets released to everyone.

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4 Takeaways from the Denver Social Media Workshop

September 30th, 2010 by Eric Taylor

Last week I attended the Denver Social Media Workshop that was put on by the Online Marketing Institute and the Denver chapter of the Business Marketing Association. It was a great day conversing with fellow marketers about best practices in social media. Here are four of my top takeaways.

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