Green Marketing

Solar Energy International: A Website Reborn

It is only fitting that we cap off our renaissance summer here at Blue Tent by rolling out a major overhaul of the Solar Energy International (SEI) website. Located just down the road from world headquarters in Carbondale, Colorado, SEI was founded in 1991 as a non-profit organization whose mission is to help others use renewable energy resources and natural building technologies through education and technical assistance.

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Blue Tent Joins Computer Recycling Effort

To celebrate Earth Day 2009, we unveiled the latest phase of our Blue Tent Green initiative: Computer Recycling. It goes without saying how harmful computer components containing hazardous materials such as lead, mercury and chromium can be to our environment if they aren’t disposed of properly.

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Setting the Green Benchmark

BlueTentGreen

Have you been wondering how we've been progressing with our Green Initiative? I know how you feel. It’s taken some time to generate activities worth reporting! The bus was in the lot. We all jumped aboard to take a demo drive. Sputter… no bio-diesel in the engine!

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Walking the Green Talk

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Last week, I announced that Blue Tent is Going Green. This begs the question, "why?" Why does Blue Tent care about going green? After all the company is profitable at its current business. This isn't a revenue issue. Our clients are NOT asking us to become a more sustainable marketing company. So what is driving this action?

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Blue Tent to go Green

BlueTentGreen

"Sentiment without action is the ruin of the soul."

-Edward Abbey, A Voice Crying in the Wilderness

Blue Tent Marketing is at the beginning of a new phase of growth. The phase will examine our activities with the goal of becoming a green company. Digital marketing is inherently more energy efficient than other industries merely by the nature of the product it delivers- pixel based communication solutions. But we are ready to go further...

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