Resort Marketing Makeover: Red River Ski Area

We're excited to announce the launch of a completely redesigned and redeveloped website for Red River Ski Area. This little slice of heaven is nestled in the Carson National Forest, high in the southern-most tip of the Sangre de Cristo Mountains. Red River Ski Area has been in operation since 1959. Red River approached us with a need to create a web presence with wide spectrum needs and considerations – from creating a clean design to allow the natural beauty of Red River to speak for itself, to integrating an e-commerce component for equipment rentals. Needless to say, we were excited to jump into such an intriguing project – not to mention the prospect of making a trip down Red River to sample the goods!

To fulfill the wide-ranging scope of the project, we decided to build the site upon the Drupal platform. Some of the more notable aspects of the site include the following:

• Custom weather and snow and grooming report integration.
• E-commerce component (ubercart) to handle lift ticket purchases, rental equipment, lesson packages, and group packages.
• Automated email notifications to notify lodging partners of reservation requests via the Red River Ski Area site.
• Events calendar and live web cams to keep users up-to-date on the latest happenings and conditions at the resort.
• Social media sharing capability through popular social networks such as Facebook and Twitter.
• A clean and user-friendly design, evocative of the area's unique beauty that welcomes users into the site with large lifestyle images.

Congratulations to the great team who made this Drupal web design project a reality. Rowan kept everything tight while leading the team as project manager, Lauren did an awesome job, as always, in her design work, Shaun was the developer and Moira ensured a smooth deployment.  Andrew made the project possible for the sales side. We've received quite a bit of positive feedback on this project so far – let us know what you think!